Chief Executive Coach

Meet Georgina

Georgina Woudstra is an ICF Master Certified Coach (only 1% of coaches are qualified to this level) and she specialises in chief executives and senior leadership. Georgina has more than 20 years’ experience and a proven track record coaching CEOs, executive boards and other senior individuals and top teams.

She has been described by clients as having “strong presence and credibility”, as being “experienced and wise” and a coach who “has extraordinary empathy” allowing her to be “challenging but gentle”.

Georgina is a successful entrepreneur in her own right, a member of the International Transactional Analysis Association (ITAA) and co-author of ‘Coaching Global Top Teams’ in Leadership Coaching: Working with Leaders to Develop Elite Performance (Kogan Page).

She holds an MA in Change Management, an Advanced Diploma in Coach Mastery from ITS, a Diploma in Transactional Analysis and a Certificate in the Supervision of Coaches, Mentors and Consultants from Bath Consultancy Group.

Coaches’ coach

Georgina supports raising professional standards in coaching through Coach training, Coach Mentoring and Coaching Supervision. She is the principal of Executive Coach Studio, a company committed to coach development towards excellence in practice and achievement of all International Coach Federation certifications.

CEO Development

Being a CEO can be a lonely role. There is much to oversee, diverse stakeholders to manage and many important decisions to be made. Whether experienced and established or new to the role, chief executives can benefit enormously from the confidential, professional support that coaching brings.

Georgina works with CEOs in FTSE companies and large corporations,fast growth entrepreneurial firms, public sector organisations and non-profits. Her coaching provides a confidential and wise sounding board that can help develop key opportunities and tackle challenges.

She helps CEOs with leading high performing executive teams and managing stakeholder relationships. Critically Georgina empowers CEOs to harness their own authenticity to improve performance and to grow in their demanding roles.

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Georgina's insights into the organisational and emotional pressures experienced by a CEO and her toolkit of strategies and behaviours that help you deal with those pressures have been invaluable. I always look forward to our coaching sessions and those more 'in the moment' calls when she can coach in real time!

Tim RobinsonChief Executive, Doddle

Georgina provided me with support for at least six of the nine years I headed up Lambeth Council as its Chief Exec. Her reflective approach was particularly helpful and I owe her much for the improvement in me as a leader and manager.

Derrick AndersonFormer CEO Lambeth Council, and Public Leader of the Year 2012

Georgina’s breadth of knowledge within her field provides relevant input and a flexible approach. I value her opinion immensely and trust her judgement and guidance implicitly; as such I have had no hesitation in recommending her services.

Matthew DonaldsonBGL Group CEO

Georgina's calm, reflective style and a keen intellect along with her commercial strengths make her the best business coach I've come across.

Neil HaywardGroup People Director at Post Office

I have worked closely with Georgina over a 2-year period. She provides a good balance between challenge and structure to ensure we achieve a clear vision and direction. She is able to share experiences and has a great ability to listen and inspire confidence!

Richard MarchantChief Executive LG, Health and Property Division at Capita